An important but often overlooked ranking factor is the technical search engine optimisation process. This is a website technical audit and basically I am looking at the structure of the website itself.
When you look at your website from Googles point of view or basically from any search engine than their clients are the searchers and they want fast and optimised websites.
The main problem is for business owners like you that you have absolutely no clue what the technical aspects are of your website. Most likely the website has been built by a 3rd party or you have been using one of the free website builders but is your website really optimised?
The structure is not just look at a bottom down and see that you have a nice layout with menu items on the top and submenu's and finally pages.
It goes much deeper than that. Yes the menu structure is important to understand but also how all pages are linked that includes the "authority" of each page.
It is not just the XML-Sitemap and the Google Analytics or robots.txt but also the optimisation of all the images, not just the images on the home page.
Call me now and I run the website technical audit and we can discuss the results.
The quality of the content is an important factor to keep visitors engaged and I will help you to achieve that goal.
I will execute a content audit using WebSite Auditor to make sure that your content is following the search engines guidelines because you do not want to be penalised and lose ranking.
Quality content is content that you have researched, not just a story of a few hundred words.
Show that you are the expert in your field and with that comes quality content and with the right SEO techniques your site and your pages will rank very well in the search engines.
The local audit is a combination of page content audit and the backlinks but focusing on websites in your community.
Talking to you will give me the understanding who you are targeting to become your customers and once we know that we can direct all the efforts to the audience you are focusing on.
This way we save you time and money by sending you only local people who are really interested in your products and/or services.
Checking the health of your website should be done regularly and not just once.
I will run a regular techical audit and content audit health check on your website which can be monthly, bi-monthly, quarterly or any schedule you would like.
To run and discuss the report only will cost a fiver and if issues are found we can discuss how to solve them.
You can download the FREE Edition of SEO PowerSuite that includes WebSite Auditor and run the SEO Health Check yourself, saving you a fiver and once you have the report contact me so we can discuss any issues found and what you and I can do about it.
WordPress Migration & Local SEO
New website in WordPress followed by SEO including keyword research, content creation, competitor analysis, a montly website audit, Google Analytics, Google Search Console, Google My Business, Bing Webmaster.
Local search engine optimisation focusing on Southampton including citation and adding to local business directories.
Social Media setup; New Sky on Facebook
Optimisation; nubwatches.uk and before that clockwize.uk (same owner)
It was a little bit tricky because after optimising the very large images were a little bit blurry and that was because the client was using a high resolution 4K monitor and I was using HD resolution.
Decided was to keep bigger images and take it as a consequence that it would slow down the initial load of the website.
It started with migrating Umbraco to the latest version a few years ago, since then several small projects.
iOS HTML Signature File
SEO including a monthly keyword tracking reporting
Google and Bing analytics progress report
I created a FREE WebSite Audit report for B&20 British School and researched keywords for a school teaching English from London.
Migrated Klaregade14 eCommerce website from PrestaShop 18.104.22.168 on Windows 2003 to Prestashop 22.214.171.124 on Linux.
Added and updated PrestaShop modules, documented the entire upgrade and changes.
Performed Technical SEO after the WebSite Audit.